Cross-cultural competence courses in theory and practice
The cours is given in Addis Ababa, Ethiopia and Africa’s diplomatic capital. A course for you who works across culturesThis course is designed for you who need to work across different countries and cultures and in particular those who work within a multicultural milieu and have global clients.
Ethnocentrism We and those others
Since prehistoric times many peoples around the world gave themselves a name that simply means The People, or We The People. This is contradictory because at the same time it shows not only the fundamental unity of all humanity, but also to the fact that everywhere in the world ethnic groups have always viewed their own specific group as the only real human beings. Already the old high cultures, as ancient Egypt, claimed their culture to be the cradle and center of civilization and looked down on other cultures with a mixture of disdain, ridicule and pity.
The ancient Greeks and later the Romans held a difference between themselves and other people whom they called Bárbaroi (ie Barbarians = Babblers) because they lacked the ability to speak Greek and Latin. Plato believed that the Bárbaroi stood on the same level as animals. These are ideas that have survived well into our time, and the examples are many; the slave trade, Nazism, the former South Africa apartheid and the North American segregation systems, just to mention a few of the most extremes. Today we call these beliefs and attitudes racism whereby the scholars of cultural anthropology use the term ethnocentrism.
Multiple cultures - different expectationsWe all belong to multiple cultures - national, individual and professional which define for us what is normal, appropriate, expected and acceptable.
In a shrinking world where globalization is becoming the normal way of business and trade, cultural differences often prove to be a hindrance for constructive communication and successful agreements.
 When others do not meet our expectations, it is often because our cultural references and expectations are different. What is common and accepted to one group may seem strange, unacceptable and many times completely wrong to the other.
What beliefs, attitudes and negative expectations complicate and hinder us from moving forward to a mutually successful development for our business and enterprises? We will investigate how deeply rooted these beliefs and attitudes are in our societies and within our own cultural domain, and within ourselves.
Managing a multiplicity of cultural differencesIn an increasingly globalized and inter-cultural world, it is crucial for us to find the right keys for understanding other cultures and their reality of perception. Managing different behaviours motivated by a multiplicity of ethnic and religious-cultural influences in performance and achievement emphasize the need for cross-cultural competence. How should I relate and interpret the alien culture I encounter? How do I understand? How do I make myself understood? Theoratical and practical course Through theoretical studies and practical experience in direct on the spot contact with foreign cultures, this course will show that we have much more in common that unites us as human beings than what divides us as peoples.

Course in Cultural Capacity
- Definitions of the concept of culture
- Examine some of the key aspects of differences in cultural perspectives
- The influences of religion and culture on social and professional behaviour
- Identify the different ways in which people communicate within specific cultures
- Build relationships, increasing knowledge and skills by in practice communicating,
verbally and non verbally, across cultural barriers - Explore the differing cultural profiles of colleagues and partners as well as our own
styles of communication - Explore constructive strategies for working in multicultural milieus and managing
across cultural boundaries - Giving feedback and managing excessive or lack of feedback
Literature  | | Islam - Creed and lifestyle
Original title: Islam - Lära och Livsmönster By Professor Jan Hjärpe
The Islamic world and its culture have been pulled ever closer to us. Jan Hjärpe's Islam - Creed and Lifstyle is an excellent introductory book for anyone who wants to understand Islam and its importance in today's world. This book has long been regarded as a standard work on the subject. | All these cultures By Karin Sharma The practical art to understanding another culture and what you need to deal with before you learn another culture.
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Other publications, compenidums and material will be provided by C.C.C. on loction in Addis Ababa |
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